Financial blog The Reformed Broker bloggers Ari Kuchinsky named “Twitter-Google Game” Bowen pointed out that Google acquisition of Twitter is the ultimate strategy. Google did not real-time search, Twitter is a sudden interest in events and cultivate a revolutionary platform, Twitter’s own search tool to help if not Google, it is difficult to profit, Google will be a $ 20 billion acquisition of a less expensive company to make money it?
Google acquisition of Twitter is the ultimate acquisition strategy. We know that Twitter in early 2011, Google refused to offer $ 10 billion in the past few years, Google, Facebook and Microsoft have repeatedly revealed the takeover offer. Surprisingly, Twitter is still an independent company. Why is not Google more money buy Twitter? Why Twitter will reject $ 10 billion bid? If the calculation of future results or performance-based, Twitter is not worth so much money.
Google has a powerful search engine, but it has a big enough can not be real-time search. While Twitter has a real-time search tool, but if the right partner, then, Twitter in real-time search from the money earned will be very limited. If Twitter’s real-time search is integrated into Google’s search engine, then the win-win energy will be released, Twitter can also be paid from the Google keyword search to obtain benefits.
Google announced the acquisition of Twitter, I think the price should be much higher than the $ 10 billion. I also believe that Twitter will become the second Google YouTube, although the initial price seems high, but in the end proved to be a wise strategic acquisitions.
Twitter’s value? Twitter allows you to track your real things and events of interest, rather than the circle of life limited to family and friends. I, for one, Twitter can provide one-stop college football, the stock market, technology and real estate-related information. I know I was interested immediately via Twitter, what is happening in the field.
Twitter is indeed an image problem. Twitter is full of junk and zombie accounts. Spam is also everywhere, there are too many celebrities still in a “good to eat breakfast today,” and other boring information. But for those of us who know the value of Twitter, these spam accounts and content can easily escape. When you visit a city, you do not need to visit all the city streets, you just go to the place you are interested in the family to stay. Set myself a few rules, you can mask unwanted content. You do not need to pay attention to people who powder. Do not upload photos to powder those who do not ignore those who tell you that if you increase the number of fans microblogging.
Who are those people on your Twitter page provides valuable links? Clay Travis of my former classmate from the perspective of writers and reporters, said writing has become more relevant and personal, rather than platform-dependent. Twitter allows content providers (authors) to establish their personal brand, and build their own networks. Those authors believe that their own reporters and interested in things, Twitter is also interested on other people.
I will be in their own areas of interest selected object of attention, rather than the entire site needle in the haystack. For individuals, Twitter is the sudden interest in events and cultivate a revolutionary platform. I think people still running on Twitter, eventually everyone will become adapted.
Twitter and Google’s game will end when and in what way? Twitter knows the great value of their own, know what it means Google it, know that Google will not allow Facebook or Microsoft buy Twitter. And Google is also difficult to $ 20 billion or more to buy a less profitable company. This creates a deadlock.
Facebook’s rise may make things a turnaround. In June, Google’s market capitalization of $ 163 billion, and now Google’s market value of $ 213 billion.
If Google through the swap acquired Twitter, Google’s stock price has now much higher than previous years. Facebook listing if the market value of $ 100 billion would bring pressure to Google. Facebook listing will also be made through the stock swap acquisition request to Twitter. Microsoft may also take action, but I can not guarantee the integration of Microsoft’s Twitter Bing whether the user will accept the Bing. By Andrews in the Google search platform in the mobile market after a firm footing, this possibility has become very small. Microsoft has missed the opportunity to search the market, and, I think for them, Twitter is too expensive. In these companies, Google’s bid is the highest.